SEO Vs PPC: What’s The Difference?
When it comes to digital marketing, two terms that are often thrown around are search engine optimisation (SEO) and pay-per-click (PPC). SEO stands for search engine optimisation and involves optimising a website with the aim of improving its ranking in search engine results pages (SERPs). PPC, on the other hand, stands for pay-per-click and involves […]
How To Check If Your SEO Is Working
SEO is a lengthy undertaking. Although you may experience some short-term triumphs, such as enhancing your technical SEO and seeing your website speed performance rankings take off, actually appearing higher on Google’s SERPs (Search Engine Result Page) takes a bit of time. To stay motivated and reach all of your SEO objectives, you will need […]
Best SEO Tools, Including Free Tools For SEO
What Are The Best Free SEO Tools? The best free SEO tool is a valuable asset to any business owner or online business. Free SEO tools are most often used to help optimise websites for better rankings in search engines. These tools can provide insights into how your website is performing in terms of organic […]
SEO copywriting FOR BEGINNERS!
SEO is a word I see a lot of confusion around, and I get it, it changes all the time, and it’s time-consuming. But don’t worry, I’m going to help you with your SEO copywriting skills. So nevertheless, to help you cut out the jargon and make SEO simple, let’s go through some basic tasks […]
12 Content Writing Tips For Beginners – All The Know On Content
Have you ever wondered how brands communicate with so much wit? Well, it’s all in the copywriting and it’s no piece of cake. Good copy needs to walk a fine line between encouraging action from consumers without sounding too pushy and above all, needs to catch their attention. Good content writing is essential for all […]